KW Technology eAgentC vs eEdge

KW | Technology

Built by Keller Williams associates, for Keller Williams associates, KW Technology empowers you with profit-boosting technology tools to drive your lead generation, lead conversion, and office systems.

eEdge – represents the technology systems and tools that agents need to leverage their 80% of activities related to clients and transactions. The eEdge lead-to-close real estate business solution is the industry's first integrated technology of its kind.

eEdge includes the following systems and tools:

• Lead Management
• Contact Management
• Marketing
• eTransactions

eAgentC – in addition to eEdge's client and transaction technology tools, eAgentC provides all additional technology systems used to run a business on a day-to-day basis.

eAgentC includes the following technology systems and tools:

• KW's Mykw Intranet, which includes a wide variety of educational, coaching, events, cultural, industry research, reporting, vendor relationships, and many other business resources.
• The KW lead network, which includes, market center websites,, and KW listing syndication.

Our lead network operates on the premise of My Listings, My Leads, which means that every lead generated from your listings will go back to you – the listing agent, where it belongs!
• Your personal profile, which allows access to the KW financial systems, the KW lead network, the KW agent referral network, your methods for being contacted, and the information you wish to be publicized about you on various KW websites.
• KW Agent Website – your own business website, with which you are able to market and expand the content according to your business goals. IDX property search, lead capture forms, and a blog website are included.
• Training and Support – Keller Williams University offers hands-on training  and guides, while [email protected] offers expert support with a one business day response time, and an online support database at

The Agent Technology Council is a group of KW agents and leaders representing all regions throughout the KW network. This Council represents the voice of the agent in the development and direction of all KW technology tools.

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Last Updated
16th of February, 2011

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